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Case Study

Pelican AI Marketing Platform

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Company

Scalio

Client

Pelican AI

Project

Pelican AI Marketing Platform

Role

At Scalio, I contributed as a frontend engineer to a modern marketing platform for Pelican AI, focused on reusable page systems, CMS-driven content, and lead-generation flows.

  • Built reusable section components and layout patterns to scale product, sector, and resource pages with consistent design and behavior.
  • Implemented typed CMS integration patterns for blogs, events, and content relationships, improving maintainability across dynamic pages.
  • Developed interactive UX modules for conversion flows, including contact and gated resource experiences.
  • Worked on careers and application user flows, including form handling and file upload support.
  • Collaborated on animation and interaction layers to improve perceived quality without sacrificing performance.

Tech

  • Live website: https://pelican.ai/
  • Next.js 14 (App Router) + TypeScript for a modular, production-ready frontend architecture.
  • Tailwind CSS + Radix-based UI primitives for reusable and consistent component styling.
  • Framer Motion for menus, reveal animations, and high-quality transition behavior.
  • Headless CMS integration with typed data mapping for multi-content resource sections.
  • Dynamic metadata and Open Graph setup for SEO across index and detail pages.
  • Vercel deployment workflows with CI guardrails for staged release processes.

Impact

  • Enabled faster page delivery through a reusable section architecture instead of one-off templates.
  • Improved scalability of marketing content by structuring pages around typed CMS data and shared components.
  • Strengthened conversion journeys with integrated lead-capture and gated-content UX flows.
  • Increased consistency in quality and delivery through linting, commit standards, and environment-based deployment workflows.